Vision Zero simply means that no one should die or be seriously injured while driving, walking, biking, or using a wheelchair on the transportation system. Originally adopted in Sweden in 1997, Vision Zero focuses on the effective use of data, enforcement, education, and engineering as a new approach to traffic safety. A Vision Zero plan should honor and build upon existing traffic safety programs, but also challenge the status quo.
Data-driven approaches are important, but it needs to be balanced with the human element of traffic safety. We understand cities want to develop data-driven action plans; that’s one of the hallmarks of the Vision Zero approach. At the same time, it is important to remember that Vision Zero is fundamentally about preventing people from dying or being seriously injured on our roadways. Each traffic fatality or serious injury is someone’s parent, child, significant other, friend, and/or co-worker.
Equity must be part of the plan. A disproportionate burden of traffic-related deaths and serious injuries are in communities of color, low-income households, among older adults, young people, people with disabilities, and people with limited English proficiency. Transportation equity focuses on providing each community with the strategies they need to be safe. Part of that is understanding the crash data in those areas; the other critical part of the story can only be gathered by talking directly with people in the communities of concern.
AWARDS - DISTRICT OF COLUMBIA
2016 American Planning Association – Nation Capital Area Chapter Harold Foster Award for Distinction in Community Outreach and Engagement (Overall Public Engagement)
2016 Communicator Award of Distinction (Website)
2015 MARCOM Gold Award for Government Website Design (Website)
PRESENTATIONS AND PANELS
“Transportation, Equity, and Vision Zero” – Guest Lecturer, Cornell University, Ithaca, NY (2017)
“Building the Vision Zero Plan for the District of Columbia with the Public and Stakeholders” – Presentation, Urban Street Symposium, Raleigh, NC (2017)
“Winning over the Public to Vision Zero” – Panelist, Vision Zero Summit, Washington, DC (2017)
“Biking, Equity, & Inclusion (and Other Stuff)” – Keynote, Annual Harrisonburg & Rockingham Bike-Walk Summit, Harrisonburg, VA (2016)
"Changing People’s Environment through Safe Transportation – Presentation, Mega Viernes, San Juan, PR (2016)
“Finding the Missing Links to Create a Connected Place: Vision Zero” – Presentation, Makeover Montgomery, Silver Spring, MD (2016)